Worldwide digital games market: November 2018
December 20th, 2018 | /us-digital-games-market/
Digital games spending remains flat in November. Consumers spent $9.05 billion on digital games across all platforms in November, down 1% year-over-year. Mobile and Premium PC revenue declined roughly 5%, offsetting a 13% rise on Console, where Fortnite and Red Dead Redemption 2 made up for the weak performance of Battlefield and Fallout 76.
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Battlefield V and Fallout 76 launches fail to meet franchise benchmarks. We estimate Battlefield V and Fallout 76 sold 1.9 million and 1.4 million digital units, respectively, across console and PC at launch. Both are down from Battlefield 1 and Fallout 4.
Ultimate Team continues to underperform. Total additional content spending in FIFA and Madden grew by 1% in November, compared to a 25% year-over-year increase last November.
Rainbow Six shows signs of fatigue. Ubisoft’s popular FPS title has had a better-than-expected performance throughout most of 2018. However, additional content revenue declined 33% in November, the game’s biggest decline to date, and follows a decline in October as well. This points to some likely disruption from recent launches of other high-profile AAA shooters.