News

July 9th, 2010

Game Card Updates Available Now

We just completed our number crunching on two prepaid-related projects:

The 2Q10 Prepaid Brief (free!) presents new data on the overall prepaid sector. We’ve adjusted our forecast for the remainder of the year, and present our thoughts on what we think will happen next. Click!

The Prepaid Game Card Survey summarizes the findings and analyses from a landmark study on game card users. For more details click here.

We will continue to hammer out more research on this topic, and have an entire series on Virtual Goods and Alternative Payments lined up for you in 3Q. Stay tuned.

June 23rd, 2010

App Store Business Model: Reloaded!

We’re proud to announce the next installment of our App Store series. After last year’s success with the iPhone App Store Business Model Primer, we’ve just released All About Apps: The App Store Business Model Explained.

In a nutshell, since Apple revolutionized both the development and distribution of mobile content, several credible rivals have emerged. Google’s Android and Nokia’s Ovi Store are sparing no expense in competing with Steve Job’s smartphone empire. But what does that mean for a regular developer? What are the new opportunities? What are the threats?

All About App answers these and other questions. The report builds on a detailed smartphone handset forecast and presents a competitive analysis of the various app stores. It offers insight into business fundamentals like pricing strategy, promotion and different revenue models. Order your copy now!

For more detail, click here.

Questions?

June 8th, 2010

Greensheet/SellingPrepaid covers SuperData report

“With the game card sector of the prepaid card industry growing exponentially, it is becoming apparent how important prepaid cards are in helping online game and social networking publishers translate virtual services into real world profits.”

Article here.