Market Data
Below is a list of available research. A copy of all our topical reports is included in the annual subscription. If you would like to subscribe, or be notified of releases and updates, please let us know.
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Offer Providers Benchmark Analysis 2012Building on three years of data, this report benchmarks the performance of leading offer providers and forecasts the size of key markets. |
Social Game Market 2011: BrazilThis benchmarking report series builds on behavioral data collected from 2,415 Brazilian social gamers users, across different social game genres. Among the covered topics are market size and forecast, demographic breakdown, basket size, ARPPU by demographic, spending by social game genre and payment mix. More information › |
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Social Game Market 2011: North AmericaThis report looks at the purchasing behavior of social gamers, and offers an unprecedented level of insight into habits, usage, preferences of the people that represent the core revenue stream in this industry. More information › |
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Brazil’s Online Gaming MarketThe crown jewel of the Latin American market for online entertainment, the Brazilian market for virtual goods totals $165 million today and will double in the next few years. Understanding this country’s customer base, its behaviors and preferences will prove critical in formulating an effective strategy for the region. More information › |
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Teen Online Gamers in North AmericaThis report offers a deep-dive effort to better understand the preferences and behaviors of online gamers between 13 and 17 years old. More information › |
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Payment Preferences of Online Gamers in Europe and North AmericaMonetizing a global audience means deploying payment methods that suit your customers. This report describes in unprecedented detail the preferences of online audiences throughout Europe and North America, and includes an overview of the various costs involved. More information › |
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Virtual Item Sales Research Series
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Prepaid Game Cards: Monetization and Marketing for Stored Value Game CardsIn this report we analyze the overall market for prepaid game cards, its characteristics and growth drivers. It includes survey results from 2,500+ respondents, analysis based on 250,000+ sales transactions throughout the U.S., and profiles on the relevant companies in this space. More information › |
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